In the early 1800's, the idea of having tea in the late afternoon to bridge the gap between luncheon and dinner, which might not be served until 8 o'clock at night, was started . This custom soon evolved into high tea among the working classes, where this late afternoon repast became the main meal of the day. Since then, the United Kingdom has been one of the world's greatest tea consumers. Twinings Tea, which this lady is drinking, is an English marketer of tea. It holds the world's oldest continually-used company logo, and is London's longest-standing occupant of the same premises on the Strand since 1706.